About Us
Long Trail Consulting was founded by Dan Pratte to change the way startups approach sales and growth.
Through years of experience, Dan recognized a growing gap in the market: early-stage startups need seasoned sales leadership, but hiring a full-time executive is rarely realistic. Many sales roles come with lofty expectations yet offer compensation that doesn’t align, forcing founders to choose between over-spending or settling.
Long Trail Consulting bridges that gap by providing flexible, hands-on support to help founders build the right foundations, without giving away significant equity or draining limited budgets. From defining scalable sales processes and crafting compelling messaging to optimizing CRM systems and coaching emerging sales talent, Dan partners directly with founders to tackle their toughest challenges and accelerate growth.
Dan Pratte
- Founder
Dan Pratte is a revenue leader with years of experience driving growth and enhancing client engagement across global markets.
He specializes in building and leading high-performing sales and customer success teams, designing data-driven strategies, and optimizing the customer lifecycle to improve retention and revenue. Dan’s background spans both established and emerging markets, including the US, EU, DACH, APAC/ANZ, and the Middle East.
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